Evan Woodruffe Abstract Artist Website

Plenty of functionality was added to assist with the growth of Evans audiences and the sales of art:

• An enquiry form on each of his featured artworks is sent direct to PAULNACHE gallery, allowing them manage transactions and commissions

• The ability to add eCommerce for workshop bookings was another requirement

• Additionally supporting the growth of his followers through links to his social channels and Mailchimp newsletter subscription forms making him easy to find and follow, was also on the wish list

• And, to capture interest in his workshops and events we developed a customised form to gather all relevant data at the outset, saving Evan time going back and forth to collect all the essential intel.

The layout of the pages was designed to create an accessible eco-system to explore the many facets of Evan’s work, with links from each page to other areas of his practice. The choice of green as the primary highlight colour echoed the often-seen green ribbon element of Evan’s work, and the light indigo parallax panels provide a detailed, moving insight into the textural element of his pieces. A curved hero image and buttons also reflect the organic nature of his paintings. The use of a dark indigo text was made to break out from the predictable blacks and greys and further complement the colourful hues of his works.