Exhibition Opening and Heritage Restoration Service Launch

It was a busy start to the year for Martin Law, otherwise known as the Painter of Paradise. With an exhibition—Chimneys of Paradise—at Tāmaki Makaurau Auckland’s historic Kinder House in Parnell, and the extension of his creative practice into heritage restorations service he knew the best way to get the word out was via Mailchimp.

With no time to lose Tanker developed a Mailchimp template developed from the brand styling of the WordPress website we’d previously created. Our content strategy was to provide an opportunity to explore his works IRL at the exhibition, introduce his new service and provide a curated selection of artworks propagated from his WooCommerce website integration—resulting in artwork sales.